📊 Is CRE Tech Your Next Smart Strategy Move?

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Big investors are buying this “unlisted” stock

When the founder who sold his last company to Zillow for $120M starts a new venture, people notice. That’s why the same VCs who backed Uber, Venmo, and eBay also invested in Pacaso.

Disrupting the real estate industry once again, Pacaso’s streamlined platform offers co-ownership of premier properties, revamping the $1.3T vacation home market.

And it works. By handing keys to 2,000+ happy homeowners, Pacaso has already made $110M+ in gross profits in their operating history.

Now, after 41% YoY gross profit growth last year alone, they recently reserved the Nasdaq ticker PCSO.

Paid advertisement for Pacaso’s Regulation A offering. Read the offering circular at invest.pacaso.com. Reserving a ticker symbol is not a guarantee that the company will go public. Listing on the NASDAQ is subject to approvals.

Hello, Commercial Real Estate Pros! 🏢

In this issue, we explore JLL’s latest tech survey showing that real estate is finally going all-in on innovation.

With most firms planning to boost tech investment, the challenge now isn’t interest—it’s execution. The real winners will be those who move fast and build smart, integrated strategies.

📰 Upcoming in this issue

  • 🌐 JLL’s Global Real Estate Technology Survey: Real Estate Tech Is No Longer Cost—It’s Core Strategy

  • 🏘️ Tapping into the Build‑to‑Rent Market

  • 🏗️ Tech-Driven Hotels Fuel Massive $2.5B Staybolt Street Entertainment District in Mansfield, TX

🌐 JLL’s Global Real Estate Technology Survey: Real Estate Tech Is No Longer Cost—It’s Core Strategy

New insights from JLL’s survey of 1,000+ industry decision‑makers reveal how technology—and especially AI—is reshaping real estate from back-office tool to strategic enabler.

Key Takeaways:

  • 🧠 Tech as a Strategic Asset: Organisations increasingly view real estate technology not as a cost center but as a driver of operational excellence and competitive advantage.

  • 📈 Investment Momentum Builds: Over 85% of occupiers and investors plan to increase tech budgets—even amid a challenging environment—with sustainability tools getting top billing.

  • 🤖 AI & PropTech on the Rise: Generative AI, machine learning, and AI analytics rank among the top anticipated technological disruptors in the next three years.

  • 🔧 Execution Remains the Achilles’ Heel: Despite lofty ambitions, most companies lack actionable strategies—nearly 80% report difficulty extracting real value from tech investments.

🏘️ Tapping into the Build‑to‑Rent Market

Build‑to‑Rent (BTR) is surging as a purpose‑built rental model offering institutional-quality single-family homes and townhomes—meeting demand from millennials, empty‑nesters, and affordability‑constrained renters while attracting investor interest globally.

Key Takeaways:

  • 🏡 Single‑Family Comfort for Renters: BTR combines the privacy, space, and amenities of single-family homes with the flexibility of renting, making it an attractive alternative to homeownership.

  • 💼 Strong Institutional Demand: Institutional investors and developers are scaling BTR projects steadily—as ownership shifts from scattered SFR homes to professionally-managed communities.

  • 📊 Rapid Growth Accelerating: With over 110,000 units under construction and BTR share of starts rising from 5% to 8%, the sector has become one of the fastest-growing segments in residential real estate.

  • 🔧 Amenity‑Rich & Tech‑Enabled Communities: Developers differentiate BTR through on‑site amenities and technology-driven property management, addressing lifestyle expectations and reducing tenant churn.

🏗️ Tech-Driven Hotels Fuel Massive $2.5B Staybolt Street Entertainment District in Mansfield, TX

House of Tangram is developing two high-tech hotels at the heart of Mansfield’s 100-acre Staybolt Street Entertainment District, transforming hospitality into a futuristic ecosystem guided by data, automation, and immersive design.

Key Takeaways:

  • 🤖 AI-Native Hospitality at Core: Carbon Mansfield hotel features personalized recovery environments with real-time biometrics, adaptive climate control, and systems designed to optimize performance and rest.

  • 🍹 Robotic & Immersive Guest Experiences: Cache Legitimate & KUBO hotels include robot bartenders, drone delivery, immersive media walls, and programmable spaces that adjust to guest needs.

  • 🏟️ District Anchored by Convention & Stadium: The district includes a 33,000 ft² convention center and a 7,000-seat multi-use stadium, designed to host esports, concerts, elite athletics, and more beginning in 2026.

  • 🏘️ Mixed‑Use, Tech‑Powered Community: Alongside hospitality, the district features residences, retail, family entertainment, and wellness-centered living—all tied together via a smart tech stack.

Why It Matters

Technology is no longer a future goal—it’s today’s competitive edge. As the real estate industry catches up, those who act decisively and build with purpose will shape the next chapter.

The tools are here—the advantage belongs to those ready to use them.

Anne Morgan
Editor-in-Chief
Commercial Real Estate Weekly

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