The Women Rebuilding Skylines 👑

And the Rules of Commercial Real Estate

Author

Anne Morgan
July 10, 2025

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Hello, Commercial Real Estate Pros! 🏢

In this edition, we’re spotlighting powerhouse women in CRE, breaking down the real cost of scaling your team, and unpacking whether 2025 is the year the market finally turns a corner.

📰 Upcoming in this issue

  • 🏢 Women Shaping Commercial Real Estate in 2025

  • 🏢 Avoid the CRE Team Trap: Why More Agents ≠ More Profit

  • 📈 Has 2025 Finally Turned the Tide for Commercial Real Estate?

  • New to CRE? Here’s What Top Agents Wish They Knew on Day One

  • CRE Experts Say Electric Boat’s Bold Move Could Reshape Redevelopment Norms

  • CRE Meets Climate Risk: 10 Tough Truths Every Property Owner and Insurer Now Faces

🏢 Women Shaping Commercial Real Estate in 2025

A celebration of the top female leaders transforming Arizona’s commercial real estate landscape this year.

Key Takeaways:

  • 👩‍💼 Recognition Amplifies Influence: The annual “Most Influential Women” list by AZ Big Media spotlights female leaders driving major CRE projects across the state.

  • 🌟 Diverse Expertise: Honorees include trailblazers from development, brokerage, legal, and sustainability — showcasing multi-faceted expertise.

  • 🤝 Impactful Leadership: Honorees were recognized for closing high-value deals, fostering inclusive workplaces, and mentoring future talent.

  • 📈 Catalysts for Change: Their achievements not only shape Arizona’s skyline, but also inspire shifts in industry norms and opportunities.

🏢 Avoid the CRE Team Trap: Why More Agents ≠ More Profit

Scaling your commercial real estate team sounds good—until it tanks your time, profits, and sanity.

Key Takeaways:

  • 🧲 Hire Based on Earnings: First CRE hires should have made $50K+ last year—skip “potential” and go for proven closers.

  • ⏳ Time Is the Real Cost: Junior agents cost more in lost productivity than payroll—your hours are the most expensive resource.

  • 💸 More Agents ≠ More Profit: A team doing 100 deals doesn’t mean big margins—especially if you’re still closing 85 of them.

  • 🧘 Solo Success Is Scalable: In CRE, $1M+ a year is possible with just one assistant—focus on systems, not headcount.

📈 Has 2025 Finally Turned the Tide for Commercial Real Estate?

As CRE continues to recover, interest rate changes and evolving tenant demand are fueling cautious optimism for a rebound next year.

Key Takeaways:

  • 🏦 Long-Term Rates Still High: Even as the Fed cuts short-term rates, Treasury yields remain elevated—potentially hindering refinancing and transactions.

  • 🇺🇸 Political Tailwinds Emerging: The incoming Trump administration is anticipated to ease real estate regulations and incentivize investment through tax and policy adjustments.

  • 📦 Industrial RE Showing Strength: After a soft 2024, warehouse and logistics assets are poised to bounce back as demand steadies and oversupply recedes.

  • 🏢 Office & Loan Risks Remain: Office assets still lag behind amid hybrid work shifts, and many loans face refinancing challenges due to rate pressures.

Why It Matters

CRE is evolving fast—from who’s leading the deals to how and where they’re happening. Staying ahead means understanding the people, strategies, and signals shaping the future.

Anne Morgan
Editor-in-Chief
Commercial Real Estate Weekly

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