Hello, Commercial Real Estate Pros! 🏢

Success in commercial real estate isn’t just about closing deals—it’s about building systems, scaling smartly, and adapting to a fast-changing market.

This week, we’re diving into the real strategies that separate top CRE professionals from the rest—from optimizing workflows to boost efficiency and growth to leveraging high-value relationships that drive consistent revenue. Plus, Coldwell Banker’s Dan Spiegel shares why CRE is thriving despite economic uncertainty.

If you’re looking to build a smarter, more profitable real estate business, these insights are for you. Let’s get started!

📰 Upcoming in this issue

• Why Every Commercial Real Estate Leader Needs Better Systems 🏢

• Essential Lessons from a Decade in Commercial Real Estate 🔟

• CRE Momentum in 2025: Coldwell Banker’s Dan Spiegel on the Industry’s Bright Future 📈

📈 Trending news

• Inside Commercial Real Estate: Expert Insights from The Ellitan Group

• Canada’s Commercial Real Estate Trends: What’s Shaping the Market in 2025

• How the Countywide Comprehensive Plan Will Shape Commercial Real Estate

Why Every Commercial Real Estate Leader Needs Better Systems 🏢 watch the full 14-min video here

Video published: March 12, 2025

The best commercial real estate leaders don’t just set big goals—they build better systems to achieve them. In this episode of Commercial Real Estate Leadership, Darren Cobak explores how documenting, simplifying, and following systems can transform your business.

From hiring and client acquisition to property management and negotiations, having well-structured processes ensures consistency, efficiency, and growth.

Key Takeaways:

• 📋 Every business has systems—make sure yours are intentional: Even if you haven’t documented them, the way your team operates is already a system. Take control by writing them down and refining them.

• 🚀 Systems boost efficiency, consistency, and scalability: Whether it’s prospecting, hiring, or property management, having a clear repeatable process ensures tasks are done right—every time.

• 🛠️ Your software is part of your system: CRM, property management tools, and email automation should be integrated into your workflows for seamless operations.

• 📈 Systems aren’t static—optimize them regularly: As technology evolves and client expectations shift, revisit and refine your processes to stay competitive.

Essential Lessons from a Decade in Commercial Real Estate 🔟 watch the full 60-min video here

Video published: March 15, 2025

If you’re in commercial real estate, success isn’t about working harder—it’s about working smarter. In this power-packed video, Henry Eisenstein breaks down the 10 business functions that can grow any real estate business by 30% or more per year.

With $700 million in transactions under his belt by age 30, he shares hard-hitting, no-nonsense advice on how to scale predictably, track the right metrics, and build lasting wealth.

Key Takeaways:

• 📞 High-dollar activities matter more than hours worked: Spending 80+ hours per week in lead generation, follow-ups, and closing deals is the real differentiator.

• 📊 Track every conversion metric relentlessly: Calls, leads, contracts, and closings—understanding these numbers means you can predict and scale your income.

• 📈 Build a deep network of VIP buyers and referral partners: A single investor or referral partner can bring in six to ten deals per year—focus on these game-changing relationships.

• 🏆 Master branding, marketing, and financial discipline: Your online presence, business expenses, and tax strategies will determine whether you stay small or scale to seven figures and beyond.

CRE Momentum in 2025: Coldwell Banker’s Dan Spiegel on the Industry’s Bright Future 📈 read the full article here

Article published: March 17, 2025

Commercial real estate isn’t just surviving—it’s thriving in early 2025, and Coldwell Banker Commercial’s Dan Spiegel has the numbers to prove it. Despite economic uncertainty, investors still view CRE as a top asset class, and leasing activity is gaining momentum—particularly in high-quality office spaces, retail centers, and multifamily developments.

Spiegel’s optimism is backed by Coldwell Banker Commercial’s 2025 CRE Outlook Report, which reveals that businesses are making real estate decisions with renewed confidence.

Key Takeaways:

• 🏢 Smaller office leases are booming: Companies unsure of long-term workforce plans are signing shorter, smaller leases, particularly in suburban areas.

• 🏗️ Flight to quality is real: Tenants are opting for high-end office spaces to entice employees back to the workplace, while older suburban properties face redevelopment or obsolescence.

• 🛍️ Retail is more resilient than expected: Well-located retail centers—especially grocery-anchored and mixed-use developments—continue to thrive, proving consumer demand for in-person experiences.

• 🏠 Multifamily remains a bright spot: With high mortgage rates keeping homebuyers on the sidelines, rental demand is soaring, making multifamily one of the strongest CRE sectors in 2025.

Why It Matters

In 2025, the best CRE leaders aren’t just dealmakers—they’re architects of success. The right systems, relationships, and strategies don’t just create efficiency; they create scalability and long-term wealth.

The market is evolving, and those who embrace smarter operations will stay ahead. Whether it’s streamlining your processes, doubling down on high-impact activities, or understanding where CRE momentum is strongest, staying informed means staying profitable.

The question isn’t whether CRE is a good investment—it’s whether you’re building the right foundation to thrive in it. 💡

Anne Morgan
Editor-in-Chief
Commercial Real Estate Weekly